Batman v Superman: Dawn of Justice held on to the number one spot at the box office this weekend, but it sure wasn’t pretty. Zack Snyder’s superhero showdown took a jaw-dropping tumble and if any other studio had decided to release a major film this weekend, it probably would have sunk to second place. This film is already proving to be a fascinating case study in marketing versus word of mouth: one earns you an opening weekend while the other gives you legs.
Pardon the pun, but Zootopia is a beast. Disney Animation’s new film held on to the number one spot at the box office for the third weekend in a row and made it look easy. Not even Allegiant, the third film in the Divergent series, could topple it. Could the film end up pulling Frozen numbers? Maybe. Possibly. We’ll have to see how strong it stands in the face of a couple of superheroes.
In news that shouldn’t come as a surprise to anyone with a child in their life, Zootopia held on to the number one spot at the box office this weekend and made it look effortless. And yet, 10 Cloverfield Lane’s second place opening is nothing to scoff at, especially for a modestly budged, small-scale thriller (although the “Cloverfield” in the title certainly helped).
That sound you hear is the folks over at Disney popping a couple dozen bottles of champagne — Zootopia didn’t just open at number one at the box office, it had the biggest opening of any film in the history of Walt Disney Animation Studios, beating out 2014’s Frozen. Unfortunately, the rest of the newcomers didn’t fare quite as well, with London Has Fallen and Whiskey Tango Foxtrot limping into second and fourth place, respectively.
The victory of of Kung Fu Panda 3 at the box office this weekend conjures one of the most common questions you have to ask yourself when keeping a constant eye on the charts: when is a hit not a hit? Sure, the third film in DreamWorks Animation’s series did open at number one and its numbers are very good, but they’re lower than you’d think. In any case, it still fared significantly better than the rest of the competition this week — all of the other new releases simply flopped.
The moment former Alaskan governor and 2008 Vice Presidential candidate Sarah Palin endorsed Donald Trump for President of the United States, you know the producers at SNL hurried to get Tina Fey on the phone. The beloved former cast member, who just hosted the show last month, famously took on the role of Palin eight years ago and many people believe that her scathing imitation actually did lasting harm to the real Palin’s political chances. In any case, this event allowed SNL to pair Fey’s Palin with Darrell Hammond‘s Trump. Thanks, reality!
Star Wars: The Force Awakens wasn’t going to reign atop the box office forever. Something was going to take it down sooner or later and we’ll just be honest — we expected it would take a little longer than this. At the same time, anyone who thought that Ride Along 2 wouldn’t perform well has a short-term or poor memory, as the first film was a gigantic hit this time last year. An Ice Cube and Kevin Hart buddy cop comedy dethroned the biggest movie in the history of the U.S. box office from the top of the charts and it’s not that surprising.
With Star Wars: The Force Awakens star Adam Driver hosting 2016’s first episode of SNL, a Kylo Ren sketch of some kind was inevitable. After all, you don't get the actor who plays the villain in one of the biggest movies of all time to appear on your comedy variety show and not have him reprise that character. And we'll give the show this much: we never would have predicted a faux episode of Undercover Boss set on Starkiller Base, with the angry, murderous Kylo Ren going undercover amongst his troops as a radar technician named Matt.
Star Wars: The Force Awakens was always going to make enough money to make most blockbusters tremble in fear. That was inevitable. It’s a Star Wars movie. The big question lingering over this opening weekend concerned whether or not it’s surely enormous opening weekend would break the records set by Jurassic World earlier this year. And now, with the early estimates in, we can answer that question: yes and no.
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