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Get Out Daniel Kaluuya
Universal
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‘Get Out’ Is the Most Profitable Movie of 2017 So Far

We all knew Get Out was one of the best success stories of the year, but did you know it is actually, as of now, THE most successful movie to open in 2017? Jordan Peele’s sharp study of modern racism disguised as a horror flick is the most profitable movie of the year, with a return on investment of 630 percent.

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Weekend Box Office Report: ‘Rings’ Can’t Bring Down ‘Split’

When M. Night Shyamalan’s Split exceeded expectations and became the first big hit of 2017, box office prognosticators wondered if this was the result of a killer marketing campaign or if audiences actually liked the movie. The second weekend made it definitive: Split’s small drop-off indicated positive buzz and strong word-of-mouth, both of which allowed the film to remain on top of the charts for the third weekend in a row, narrowly edging out all newcomers, specifically Rings.

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Split
Universal
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Weekend Box Office Report: ‘Split’ Defeats All New Arrivals, Including ‘Resident Evil’

Last week, Split had a huge opening and everyone noted that M. Night Shyamalan was unquestionably back. But now, in week two, it feels a little more official. The second weekend saw the film holding onto its spot at the top of the box office charts, but it also did so while dropping a percentage most movies would kill for. In other words, people like Split and are telling their friends to go see it.

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Weekend Box Office Report: ‘Split’ Is M. Night Shyamalan’s Biggest Opener in Years

Is it safe to say that M. Night Shyamalan is back? He got his foot in the door a few years ago when The Visit opened to $25 million and went on to make $65 million against a budget of only $5 million, but with the release of Split, he’s officially sitting on the couch, eating your chips and drinking your beer. However, the same could not be said for xXx: Return of Xander Cage, which opened to more lackluster numbers.

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